# YMT — Yushi Marketing Technology

> Yushi Marketing Technology builds brands, broadcasts and intelligent systems. One Stop Marketing, Live Streaming & Production, and AI Transformation.

YMT (Yushi Marketing Technology) is a Bangkok-based group operating three practices.
Content on this site is free to quote with attribution to "YMT (https://yushi-marketing.com)".

## Services

- [One Stop Marketing](https://yushi-marketing.com/one-stop-marketing.html): Brand strategy, creative and content, media planning and performance, commerce enablement, CRM, and cross-channel measurement — delivered by a single in-house team.
- [Live Streaming & Production](https://yushi-marketing.com/live-production.html): Bangkok live e-commerce studio (Canon R50, continuous lighting, product shelving or green screen, capture rig and operator), vertical short drama content production, and on-location multi-camera event streaming with up to 6 cameras through vMix/OBS. Peak audience 99,000 viewers on a Fresh & Soft campaign; work includes Miss Grand Songkhla & Satun 2026, LYO and YaiLY. Live billed hourly from 11,990 THB; short drama priced per series.
- [AI Transformation](https://yushi-marketing.com/ai-transformation.html): Transforming business operations to create impact — analysing the workflow, building the right AI and tech stack, and hosting it durably. Delivered work includes ShinSen (LINE-group delivery screenshots turned into an extraction agent, stored data and an interactive management dashboard), Eastern Air Logistics (an agent checking nine port websites automatically with LINE notifications to clients, plus a TMS with a real-time dashboard) and Pig Me Up (a co-owned celebrity pre-order platform with zero ordering and on-event pickup errors).

## Insights

- [Why most AI pilots die, and what the surviving 10% did differently](https://yushi-marketing.com/insights/ai-agents-that-survive-contact-with-production.html): An honest post-mortem on enterprise AI pilots in Southeast Asia — the four failure patterns we see repeatedly, and the operating decisions that separate a proof-of-concept from a system that is still running a year later.
- [The Thailand live commerce playbook: what actually moves units](https://yushi-marketing.com/insights/live-commerce-thailand-playbook.html): A practical breakdown of how live selling works in Thailand — platform mix, show length, host structure and the production decisions that separate a stream that sells from one that just streams.
- [The real cost of running five agencies](https://yushi-marketing.com/insights/one-agency-versus-five-thailand.html): Coordination overhead is the largest invisible line item in most Thai marketing budgets. A breakdown of where the time actually goes, and what consolidating into a single team changes about speed, cost and creative consistency.

## Machine-readable

- Markdown source for every article: https://yushi-marketing.com/insights/<slug>.md
- Full corpus in one file: https://yushi-marketing.com/llms-full.txt
- RSS: https://yushi-marketing.com/feed.xml
- Sitemap: https://yushi-marketing.com/sitemap.xml

## Contact

- Email: watcharatorn@yushi-marketing.com
- Location: Bangkok, Thailand